Asharq Al-Awsat (AAA) new iPhone App makes for tight integration with AAA Web portal

July 15, 2014

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Articles views on app will register as Page Views on the AAA website, thus maximizing web views

In a significant breakthrough KnowledgeView's developers, working with AAA engineers, have made it possible for articles' views on the Asharq Al-Awsat (AAA) pioneering NewsPad iPhone App to correctly register as PageViews on the AAA Web.

Managers at Asharq Al-Awsat digital say "We are particularly pleased that KnowledgeView has been able to register the App's mobile article clicks together with the Web views in Google Analytics thus providing an accurate total picture of engagement with our content"

Dr. Ali Al-Assam, CEO KnowledgeView said, “Knowing that nearly 40% of Internet news access in the GCC is from mobile this significant development of a significant value to our clients and we are pleased that our engineers and AAA engineers have made this breakthrough”.

In addition,the new AAA iPhone AAA makes the most of iOS 8.2 and includes exciting new features such as the AsharqPlus: A publisher-branded version of LiveBridge, this allows users to scan images in the newspaper and magically trigger additional content such as videos or picture surveys.

You can download the AAA iPhone App from the Apple store on this link.

About KnowledgeView

KnowledgeView Ltd is a UK-based company with headquarters in London and MENA regional office in Beirut.KnowledgeView has a unique combination of industry leaders on its Board and powerful publishing technology used by leading media players globally.
The company was founded in 1995 to develop cross-media publishing, news management and editorial sharing systems, with over forty media companies and 5000 journalists using its Publish live systems. KnowledgeView has also established a leading position in mobile apps development on the iPad, iPhone, Android tablet and Web-mobile platforms.

KnowledgeView’s client base extends over four continents with such names as Dow Jones Newswire, CNN, Geopolitical Information Service, Australian Associated Press, Qatar News Agency, Saudi Research and Marketing Group, Abu Dhabi Media, MarocSoir Group and Deloitte &Touche, to name a few.

Publish live suite of products and services enables publishers and news groups to create regional or thematic communities around news, deriving maximum revenues from subscriptions and advertising and extend their reach through easy multi-publishing to paper, Web, mobile iPhone and iPad as well as the Android platform and social networks.
KnowledgeView’s RAPID Browser, the heart of ‘Publish live Newsroom’, is a powerful news management and editorial sharing system for automating acquisition and classification, setting the standard for the next generation of news management systems. RAPID Browser allows media groups to setup their own cloud-based Content Hubs for extending their reach into their communities and generating revenues from advertising and subscriptions.

http://www.globalprintmonitor.info/en/news/industry-news/prepress/17352-asharq-al-awsat-aaa-new-iphone-app-makes-for-tight-integration-with-aaa-web-portal